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Live in 2 weeks · From €499

Opticians: Patients Are Searching for Eye Tests Online

When someone needs an eye test or new glasses, they Google it. If your practice doesn't show up with your services, brands, and a way to book, they'll go to Specsavers instead. We build optician websites from €499, live in 2 weeks.

Get Your Optician Website - From €499

No upfront payment · No commitment

Sound familiar?

Patients searching "eye test near me" find the chains first because they have websites and you don't

People want to know if you accept medical cards, do children's eye tests, or stock their favourite frames - but they can't find this info without calling

Your practice is invisible online while chain opticians spend thousands on ads and SEO

What you get

Everything you need to get found and win more work.

Live in 2 Weeks

From first call to your site going live - 2 weeks, not months.

From €499

Fixed price, no surprises. See exactly what you get before you commit.

Eye Test Booking

Let patients book or request an eye test online. Fewer missed calls, more appointments filled.

Frame Brands

List the brands you carry so customers know you stock what they're looking for before they visit.

Medical Card Info

Make it clear you accept medical cards and PRSI. That's a deciding factor for a lot of patients.

Ongoing Support

We handle hosting, backups, and updates. You focus on your patients.

How it works

Simple process, no tech knowledge needed from you.

1

Tell us about your practice

Quick call or WhatsApp - tell us about your services, frame brands, and what sets you apart from the chains. Takes 15 minutes.

2

We build your site

Mockup ready within 3 days. We write all the copy, list your services and brands, and set up local SEO.

3

Go live, start getting bookings

Live within 2 weeks. Patients find you on Google, see your services, and book an eye test directly.

Simple, honest pricing

No hidden fees. No monthly surprises. Pick what fits your business.

Starter

€499

  • 5-page professional website
  • Services page (eye tests, contacts, etc.)
  • Frame brands listing
  • Opening hours and location map
  • Basic SEO setup
  • 1 year hosting included
Get Started
Most Popular

Growth

€849

  • Everything in Starter
  • Online eye test booking form
  • Google My Business setup
  • Medical card and PRSI info page
  • Customer reviews section
  • Priority support
Get Started

Pro

€1,199

  • Everything in Growth
  • Custom design
  • Up to 10 pages
  • Monthly content updates
  • Performance reporting
  • Ongoing SEO management
Get Started
Professional job, done quickly. The site looks exactly like what we wanted and patients have commented on it.
NexusCloud client

Common questions

Can a website really help an independent optician compete with the chains?+

Yes. When someone searches "optician [your area]", Google shows local results. A well-optimised site with your location, services, and reviews can rank alongside the chains. You're competing on local searches, not national ad spend.

Can patients book eye tests through the website?+

With the Growth plan, we add a booking form where patients can request an appointment, pick a preferred date, and tell you if it's for an adult or child. You get notified and confirm from there.

Should I list the frame brands I carry?+

Definitely. People search for specific brands like Ray-Ban, Oakley, or Tom Ford. If your site mentions those brands, you show up for those searches. It also saves patients from calling to ask "do you have...?".

Can I show that I accept medical cards?+

Yes, and you should. A lot of patients specifically search for opticians that accept medical cards or PRSI treatment benefit. We make this information prominent on your site.

Do you include children's eye tests and contact lens info?+

We build pages for all your services, including children's eye exams, contact lens fittings, and specialist tests. The more specific your pages, the better you rank for those searches.

What if I don't have photos of my practice?+

A few phone photos of your shop front, frame displays, and testing room are plenty. Patients want to see what your practice looks like before they visit. We can use stock images to get started if needed.

Ready to get more calls?

Get a free quote within 24 hours. No cost, no commitment.

Get Your Optician Website - From €499